Nonprofit Appeal Email

For another one of my PR classes, we had to create a nonprofit appeal letter. My goal with this assignment was to choose a travel agency, that is of course nonprofit, and try to receive donations from a donor to try to achieve our mission.

I am not Greg Takehara. I wrote this letter myself, but I used his name for a class asignment.

Project URL: https://docs.google.com/document/d/1bdK3omjYeDpBXHpG1jBET3CdzwF8qA5AHqf3eB1hQwY/edit
Categories: My Work
Client: Strategic Public Relations Communication
Completed Date: October 24, 2022

Non-profit Appeal Email

Sammy Marten

Header Image:

Email Subject Line: We need your help Lisa to Save Lives from Human Trafficking!

Sender/From Greg Takehara

Dear Lisa,

My name is Greg Takehara, the president of Tourism Cares, a nonprofit organization dedicated to changing the world through travel. I’m writing this email to you because we’re looking for gifts from donors like you. Tourism Cares’ mission is to create opportunities, empower communities, amplify culture and protect the environment while fostering diverse perspectives and building inclusivity and understanding.

We have done many wonderful things to make the world a more positive place. One story is about how we’re helping with human trafficking. SASANE Sisterhood Trekking and Travel is a featured experience created by our organization that aims to help human trafficking victims through tourism. SASANE trains female human trafficking survivors as trekking guides to lead tours through rural mountain villages of Nepal, in order to reduce – and ultimately eliminate – further trafficking, gender-based violence, and child marriage in those communities. “It helps me to get justice and empowers me to stand up for myself. Now I can protect myself and help others to protect themselves,” said a human trafficking survivor that now works in this featured experience.

Around the world, 24.9 million people are victims of human trafficking, yet Tourism Cares aims on changing that number. However, this is only one of the many things our organization does to help others.

What you can do to help, Lisa is simply taking a look at our website and learning more about what Tourism Cares does. You can even become one of our sponsors to amplify our organization across our global community. As a sponsor, your company directly supports a specific campaign or initiative. Sponsors also receive a unique benefits package that includes things like logo inclusion on the official program t-shirt. You can even participate in our annual auction that goes from November to December. All donations for the auction must have a minimum fair market value of $1,000 USD. By participating in the annual auction your company brings a spotlight to your product.

Sincerely,

Greg Takehara.

P.S. Here is the link to subscribe for announcements that you don’t want to miss because you can hopefully connect with someone that loves traveling and changing the world, just like you.